I live in Lutz, which is a small town just north of Tampa. You know how it is with small towns around big cities: the big city expands to the point where you can’t tell where the big city ends and the small town begins. If you drive up Dale Mabry Hwy you’ll drive through a couple of small towns and not even know it. Lutz is one of those little towns, no police force, no town hall (I think?).
Because I live here and my home studio is listed as my business address, I show up in searches for local businesses on the map. I’ll be honest, I don’t get as many calls for Lutz headshots as I would like. I sometimes think that small businesses in small towns don’t realize the importance of good headshots. It’s more important than ever because you want to look professional no matter where you are.
Armstrong Forensic Engineers is local to Lutz and I recently did their headshots. I did everything on location, right in the foyer of their offices (they’re located in one of those office parks we have everywhere here that look like a collection of co-op homes). The whole think took about an hour and now they have great professional portraits for their website, email, business cards and anything else they need. They are really on the ball because they haven’t even built their website yet but they have the pieces they need to make it professional and sharp.
There was a time when you had to go to a Tampa photographer’s studio to get a good professional headshot. Now, with the advanced equipment that we possess, you can get portraits done in your office that rival the best studio stuff in the past AND get some more “modern” head shots as well.
Let’s take a look at 4 ways that we can do your headshots
Classic headshot on location
This is the office of a law firm in downtown Tampa. we came in, set up, shot and was gone in under 2 hours. We photographed 5 lawyers in both classic style and modern/environmental as well as group portraits of them all together. The actual people only took about 20 minutes out of their day to get it done. 20 minutes! Imagine having to only spend 20 minutes to get your headshots done and never having to leave your office!
2. Modern Headshot on Location
After photographing each person in the office, we went to the lobby for another round. This is what we call a “modern” style (or “environmental”) because it doesn’t use a backdrop.
You’ll notice that we shoot everything in landscape orientation (horizontal). The reason we do this is that it produces an image that can be used a variety of ways:
The image above looks great when viewed on a phone because it will cover the top of the page. The same image can be cropped to produce a classic portrait orientation for business cards or email tags:
It’s simply versatile!
We also did a group shot:
3. Classic Headshot in Studio
Sometimes it’s just easier to come to the studio. When you have a whole office that needs headshots, it’s usually best to have us come to you so that everyone doesn’t have to leave work. But, when it’s just one or two people it’s often easier to just come to us (also cheaper! Contact us for rates!) and we can do it in-house.
We shot an office a few months ago and now new employees just stop by the studio for their headshot.
… but here’s the cool part. When we did this office, we also did environmental portraits of everyone:
… but that doesn’t mean we have to go to your building to get you a picture that matches. We can still do it in studio and then composite the background to match like this:
You would never know that he was photographed 6 months later in our studio and not in the lobby of the building on the same day as the others. Cool, right?!
The bottom line is that there isn’t anything we can’t do. If you need a quality, professional headshot, we can make it happen.
In simple terms, an executive portrait is just a head shot. The term, “Executive Portrait” starting showing up a few years ago as a way to distinguish a portrait shot for work from the images that professional models and actors have to have. It also makes it sound a little more “classy” because “portrait” is just a better word than “headshot.” However, most professional photographers would say that an executive portrait should also have a certain level of quality to set itself apart from a simple snapshot. A picture that you take in the driveway with your phone could be called a headshot but no good photographer would call it a portrait. A portrait usually means controlled lighting, posing, composition in such a way as to make the image look like something above the ordinary. Professional.
Do I need an Executive Portrait?
The short answer is “yes.” No matter who you are or what you do, everyone should have at least one really good, professional image of themselves. When you consider all the places where we are required to upload a picture from social media to websites, email accounts, security situations… it just makes sense to have at least one really good portrait of yourself that you can use everywhere.
How do I find a good Executive Portrait Photographer?
The first thing to do is look at the work. Look at the website and see the samples. What you want to look for is quality and approach-ability. In other words, the pictures need to look professional while at the same time making the people look friendly and approachable. This is key. Your head shot should not scare people away. When people see your picture they should think, “I’d have lunch with that person.” Your head shot is your first impression… it’s your opening remarks… it’s your handshake. Make sure you have the right photographer for the job. Money is always a factor but you’ll find that the price difference between the barely capable and the very good is not that great. Spend a little extra and get something that will be great and get used for years to come.